4 Features Every Website Must Have

The pace never slows down when it comes to technology. Blink and you’re left behind. Just a few years ago, as long as you had a personal website, you were ahead of the curve. That is no longer the case. In fact, just having a personal website doesn’t mean anything anymore.

Today’s ’Net-savvy consumers demand more. Much more. They don’t want to simply find you online, they want their needs met. In response, photos, well-written statements and interaction have become the norm – for each and every website. But how are you supposed to constantly maintain a cutting-edge, dynamic Web presence short of hiring a full-time Webmaster?

An Amazing Solutions
As consumers continue to demand more, Web designers and programmers continue to develop new ways to impress them. While that might sound 10258968_704802539581823_6549905694204323929_nlike it’s making your job even more intimidating, the good news is this –

Today’s web programmers understand the need
for simplicity and user-friendly programming.

If what they create doesn’t operate fluidly or is too difficult to use, they’re out of business. And business’ such as yours are the beneficiary of this economic quandary.

The result is that in the last few years we’re seeing more powerful technologies combined with easy-to-learn and easy-to-use, do-it-yourself website maintenance. That will keep you from being left behind the competition, it’s the perfect solution. Websites aren’t just a picture alongside your name and maybe a few words anymore. They’re packed with valuable features, that will not only help increase your online presence, but also simplify your life in the process.

Four Features Every Website Must Have

#1. Now, in our line of work, we’ve seen thousands of websites. Exactly how many of those are memorable is a much, much smaller number, however. The reason why is that they’re all the same – a template website with product, usually with over-size fonts and in odd colors. The problem is that nothing is memorable and no features stand out.

But then, on the other hand, there are those select few that do everything right. And that’s what we’re here to discuss. Websites that:

  • Deliver a consistent, recognizable image right from the start.
  • Provide emotionally engaging personal information about the product that allows readers to develop rapport online.
  • Provide useful product information, in the process becoming a cherished local resource.
  • Provide complete control to the consumer in regard to content and products with point-and-click simplicity.
  • Differentiates the owner by systematically delivering high-quality, custom E-mails to your farm.

#2: When your website loads, if it doesn’t immediately differentiate you from the competition and present an image consistent with the remainder of your marketing materials, it is a failure. Despite the utter importance of branding, many business’ are still operating with bland, template websites that do nothing to further their image.

Take a close look at your website. Are the colors and photos consistent with other personal marketing materials you use? Is your personal logo prominent and easily recognizable? Does the site have personality? Is the site inviting and easy to navigate?

If you can’t answer “yes” to each of those questions, your website is lacking essential element number one. In fact, in today’s competitive climate, it may be doing more harm than good. When consumers visit a bland or confusing site, it’s an instant turnoff. It reflects poorly on you, sending the message that you are behind the times. You simply cannot operate from that position anymore.

#3: As consumers continue to demand greater content from the Internet, it becomes more and more necessary that you have total control over the content of your website. Websites can no longer be static, unchanging online resumes. Their ability to provide access to valuable information is the key to their effectiveness and what determines their perceived value in the eye of the home buyer or seller. Chances are, you don’t have the resources or desire to hire someone whose only job is to constantly update and maintain the freshness of your Web content. That’s why you need total control.

With An Amazing Website™, you have the control to upload product, upload Real Estate Listings, events and create links to community resources, create custom messages accessible only on specified areas of your site, and much, much, more. Imagine having a cutting-edge, dynamic website without the hassle of dealing with Web technicians, revision fees, or needing to learn HTML programming. With simple point-and-click commands, An Amazing Website™ gives you the power to modify or add to your Web site anytime you desire from anywhere around the world.

Leading companies who are using An Amazing Website™ marvel at its ease of use. To add a new listing or product you simply fill out an online description form, upload a photo or photos and click submit. Your listing or product is immediately posted on your site with a high-quality, professional presentation.

#4: The advantages of E-mail farming are virtually limitless. Not only is it exponentially more affordable than direct mail marketing, but it also provides for changes “on-the-fly” while building your reputation as a cutting-edge professional. The primary drawback of E-mail, however, is its boring, black & white presentation. An Amazing Website™ provides the solution to that problem.

Built into every An Amazing Website™ is technology that allows you to easily develop high-quality, full-color photo enhanced E-mail messages that match the look and image of your website and other marketing materials. Imagine every product you sell, house you sell, every listing you get, every note you send being E-mailed to as many – or as few – people that you desire, all in a matter of minutes. An Amazing Website™ makes it not only possible, but simple.

As you can see, unlike traditional text-only E-mail messages, An Amazing Website™ E-mail reflects your marketing message and creates a perception of a high-quality professional on the cutting edge of technology. Because of its dynamic appearance, it is more well read and therefore, much more memorable in consumer’s minds.

In marketing, perception is everything. If you are trying to attract new clients via bland, ordinary E-mail, you are telling the recipient that you, too, are bland and ordinary. Rather than be perceived as valuable information, your E-mails will be perceived as “spam.”

An Amazing Website™ eliminates this problem by allowing you to send dynamic, personalized messages. With a built-in mail merge feature, each E-mail is personally addressed to the recipient and delivered in powerful full-color photo-based format. What’s more, An Amazing Website™ is extremely flexible, allowing you to easily compartmentalized your farm into different subsets or send E-mails to as many or as few people as you desire.

My Amazing Site Solutions™ present a powerful and professional online personal marketing message that builds rapport with your farm area, it also contains a powerful online command center that allows you to capture visitor information and automatically add and update your database from any computer worldwide.

My Amazing Site Solution™’s Amazing Websites™ provide these four essential elements and a whole lot more, all wrapped up in an easy-to-learn, easy-to-use format. For more information and special pricing on An Amazing Website™, click here.

We’d like to know where you stand. How did your site rate? Tell us below how many of these functions your website provides along with any questions or comments you may have.